“The money is in the list” is a common phrase in the Network Marketing world. We hear it all the time but what you don’t hear is that while it can be easy to build a list, it is not easy to sell to the people on it if you don’t create a relationship with them first.
Getting people to know, like and trust you should be your main goal in the MLM industry. When you do that, everything else falls into place. You’ll make sales, sign new reps and become a leader in your company. But it all starts with a relationship between you and the people you have on your MLM list.
Your Network Marketing business plan should be…
- Build a list.
- Build a relationship with the people on that list.
- Market products and services that will help the people on your list.
Take the time to treat the people on your list like gold because that is what they are! They will be the reason your kid goes to college and you have a new car in your driveway every couple years. They are the backbone for the financial part of your business and need to be treated as such.
Here are some simple rules to follow when it comes to your MLM list:
Never spam your list with worthless messages, instead give them helpful content on a product or service that you recommend that gets them closer to achieving their goals.
Never lie to your list. Always be truthful and only recommend products that you have personally tested and trust. The easiest way to lose a list member is to send them to purchase a worthless product.
Always remember their needs first. When you are considering promoting a product or service think about if it actually helps your list members. What is their biggest concern, want or challenge?
When you help enough people on your list get what they need and you will never have any issue getting what you need. Your MLM list is where the money is so guard it and nurture it like it was your prize investment or stock option.
Need help building your MLM list? Get 21 + marketing tutorials inside MLMMVP.com. Just fill in the form on the right and get your hands on the latest cutting edge techniques on MLM list building.
February 20, 2010 at 7:22 am
ty really helpful and informative post. I’ve been keeping up with ALL of your minute marketing tips.
they’re quick, to the point and PACKED with info. Really like this one. Especially the 3 rules on building your MLM list.
U ROCK!
February 20, 2010 at 8:56 am
Thanks for sharing! it is good to encourage people to become more like this. It’s alot easier for someone to join a business if they “know, like & trust” you.
I like the post. Thanks again for sharing you knowledge with us.
February 20, 2010 at 12:24 pm
Great Post. Really it will help loads of people…including me!
I’ve got a lot of work to do. I’ve come to the realization that I’ve got to change my auto-responders (which is going to be a bitch
.
i’m not selling anymore either. I’m giving away helpful information now.
Know, like & trust…here I come!
February 28, 2010 at 4:52 am
So true. The money is in the list.
Until I got my MLMMVP Nerve Center…I had no list! Your blog’s also showed me the proper way to build a relationship with the people on it.
your info is MLM Gold guys! Thanks Kenny and Erica.
xx
March 9, 2010 at 6:27 pm
Hey Great post. Newbies like me need good idea about building their own lists… I’m going to comment now… I think i did it. Thank you..
March 14, 2010 at 3:08 am
I believe that this is a VERY important part of marketing your business, and more importantly, YOURSELF!
Great post. Very helpful. Thanks Kenny & Erica.
P.S. I give the douchebag vids five stars!!!!!!!
March 27, 2010 at 12:02 pm
Know Like and Trust? Those are the 3 simple words that make up a successful business on the Internet. Thanks for helping me get my Home out there on the Internet.
I Know You… I like You… and I Trust You!
Dave Mackinson
March 27, 2010 at 12:19 pm
Thanks Dave and right back at ya! Can’t wait to see more on your “online home” and you are so welcome. It was my pleasure. Cheers! Erica